New Jersey Nets owners Mikhail Prokhorov and Jay-Z stuck it to their rivals the New York Knicks by placing a 225-by-95 foot mural with their two mugs on it on the corner of 34th Street and 8th Avenue one block from the “World’s Most Famous Arena”, Madison Square Garden. The Nets are pushing “The Blueprint for Greatness” campaign right down the Knick fan’s throats. It’s the ultimate ‘in your face’, real schoolyard tactics! Nice! If you go to the Tick Tock Diner for some grub don’t forget to look up.
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